Copywriting

Design Copy That Sells

Copywriting is the art and science of creating written messages that persuade the audience to take a specific action. Whether on a website, promotional materials, advertising campaigns, or social media posts, copywriting is the bridge between you and potential customers

Our Process

1. Consultation

A free scheduled meeting where you get to tell us all about your business, industry, customers, goals, and how we can assist you

2. Research

We collect data on your industry, identify your target audience, and discover how to get an advantage over your competition

3. Implementation

We present our findings and install tracking elements to help identify the audience you are currently reaching and uncover opportunities for your business to take advantage of. With your blessing, we then proceed to implement the changes we recommend

4. Measure

Using analytics and A/B testing, we identify what elements on your website customers are engaging with and modify content to maximize results

Choose Your Next Words Wisely

.01___Message

Many businesses make the mistake of spending an enormous amount of time on the look of their website while neglecting the copy.

To have a successful website you need to have messages carefully crafted with your target audience in mind. With our help, you will not only get your audience’s attention, but you will also keep it, allowing your business to see a dramatic increase in both website traffic and sales conversions

My Business’s Purpose Is Obvious…I Think?

.02___Communication

One of the biggest mistakes that companies make is assuming that every visitor to their website will automatically understand what their business does.

Your website might fall into this category without you even knowing it. Lucky for you there is a solution. We can help to make sure that your website’s copy perfectly states your business’s purpose to your website’s visitors. At the same time, we will design copy that clearly communicates how your business solves your potential customer’s problems. 

Are Your Messages A Map Your Customers Can Follow?

.03___Navigation

When your audience visits your website, is there a clear path for them to follow? If not, you could be missing out on potential business.

The truth is if you don’t take the time to thoughtfully plan out how you would like your audience to interact with your site, your visitor’s experience with your website will end up being a frustrating one. Each of the elements on your site needs to persuade your audience to take a specific action. When you work with Carbon Marketing, you get the benefit of our years of experience in creating navigation for websites that guarantee to turn visits into conversions

Want To Improve Your Organic Rankings?

.04___SEO Copywriting

Did you know that professional copywriting serves a large role in determining your website’s organic rankings?

It is equally as important to craft website copy that communicates clearly what your business does to search engines as it is to communicate this purpose to your website’s visitors. As part of our copywriting services, we automatically implement proper schema markup that guarantees search engines will easily identify what purpose your business serves giving your website an advantage over your competition

Can You Improve My Social Media Engagement?

.05___Content

In a world oversaturated with social media content it can be difficult to use these channels effectively and cut through all of the noise to reach your desired audience.

With our copywriting services, we can help create content designed to halt the scrolling and grab your audience’s attention. Additionally, we will assist in keeping your messages on brand ensuring that each communication is done in the proper voice.

Are These Solutions Your Company Needs?

Let’s find out if we are a good fit for your goals

Get Your Audience’s Attention And Keep It

Let Us Help Create Copy That Converts

 

Convert Visits To Sales

 

 

 

 

 

Schedule a consultation before you launch

 

 

 

 

 

High-Quality, Affordable Services

Increase Engagement With Your Brand

Improve Organic Rankings

 

 

 

 

 

 

 

 

 

 Take Your Business to the Next Level

Create Targeted Messages To Reach Your Desired Audience

→ Content Creation And Measuring

→ Brand Voice Implementation 

→ Weekly, Monthly, and Quarterly Reporting

→ A/B Testing And Conversion Tracking